We are so grateful for you and the ministry you faithfully execute alongside or in partnership with EFCA East. We want you to know we value you and your ministry.
This year's annual conference is on October 15 & 16 at Lancaster EFC. In an effort to increase our effectiveness in platforming your ministry we would like to spotlight your ministry in three intentional ways.
Please know that the most effective way to build support for, or a partnership with your ministry, is through a personal connection with people who will attend our conference. So don’t just rely on the options below. Mingle, meet people and make some friends.
3 WAYS TO SPOTLIGHT YOUR MINISTRY
VIDEO BEST PRACTICES
Make sure the video has good, quality audio. If you are filming it on your own, be sensitive to all the background sound the mic, camera or phone will pick up. (Air conditioners, computer hum, clocks etc.)
The video should have a horizontal orientation. No vertical phone videos, please.
Keep the video between 60-80 seconds. If the video content is too long our team will edit it down, but we will have to cut content and it may be content you really wanted in the video.
Give the viewers a next step. This point of action should send them to your landing page or website, or give them a way to get in contact with you at the conference.
If you don’t have studio lighting, use natural light to shoot your video. Windows are your friends. No fluorescent lights, please.
Pay attention and be intentional about the background of your video.
If you already have a produced video that highlights your ministry close to the recommended time, please upload that at the link below as well.
90 seconds goes fast but it is enough time to get the essentials out. They are: who you are, what is at the heart of your ministry (what drives you), how you can partner with churches/leaders in our District, and a next step.
TABLE BEST PRACTICES
Make sure the table or background clearly displays the name of your ministry.
Don’t stand or sit behind the table. Arrange the space so your table is toward the back of the space provided (against the wall if possible) and have a person in front and to the side of the table. Stand in front to make a personal connection and to the side so they can still see the content on your table.
Bring a black or branded table cloth. The tables at our event are 6 feet long.
Use a computer or small flatscreen TV to loop content like videos highlighting your ministry or picture slideshows that show your ministry in action.
Hand out professionally printed informative brochures or cards. By all means, place them on the table, but consider having a small handout you can actually hand to people walking by.
Free stuff always helps. Here are a few options: Mints, stickers, books, pens, etc.
We list all of our Partner Ministries on our website: https://efcaeast.com/partner-ministries/ If you chose to participate at the conference in one of the ways listed above, we will add you to that list.
If you submit a spotlight video for your ministry, the video will be available for viewing and reference on our Partner Ministries page.
Your ministry will be listed as a Partner Ministry in the booklet that goes to all conference attendees.
You have the opportunity to purchase ad space in the conference booklet, which is an easy, more prominent way to keep your ministry visually in front of attendees.
- Full-page color ad (5.5” x 8.5") - $110
- Half-page color ad (2.75" x 4.25") - $55